RevLocal Acquired by Hibu, an H.I.G. Capital Portfolio Company

H.I.G. Capital (“H.I.G.”), a leading global alternative investment firm with $65 billion of capital under management, is pleased to announce that its portfolio company, Hibu Inc. (“Hibu” or the “Company”), has completed the acquisition of RevLocal, LLC (“RevLocal”). Hibu is the leading provider of technology-enabled digital marketing solutions to small and medium-sized businesses (“SMBs”) across the United States. Based in Columbus, Ohio, RevLocal has been a trusted digital marketing partner to SMBs and multi-location brands across the United States.

Kevin Jasper, Chief Executive Officer of Hibu, said, “We are thrilled to welcome the talented team and loyal customers of RevLocal to Hibu. Digital marketing is rapidly changing and becoming increasingly complex, which creates real challenges for SMBs. Combining these two great companies will further expand our reach to local businesses that will benefit from working with a single provider that integrates and optimizes core digital marketing services on one platform. RevLocal’s customers, local market presence, products, and teams complement our expansion plans as we continue to grow our reach into our target market.”

Matt Gullen, Managing Director at H.I.G., added, "The acquisition of RevLocal marks a transformative step forward in Hibu’s growth strategy, reinforcing the business' commitment to empowering SMBs with best-in-class digital marketing solutions. The combination of RevLocal’s strong local presence with Hibu’s robust technology-driven solutions strengthens Hibu’s positioning and enhances its ability to meet the evolving needs of SMBs across the United States. H.I.G. is excited to support Hibu in bringing together the strengths of both companies to unlock new growth opportunities."

RevLocal was an MCPF II portfolio company.